who - Field Scout agency for Whole Foods Market
what - a retail display (recyclable, shippable, flat-packed)
when - December 2022
where - activated at 50 U.S. store locations
why - to highlight winter products and show demos
production stage - blueprints finalized and printing documents sent out
ideation stage - moodboards
design stage - renders of 3D model built in Sketchup and Illustrator
fabrication stage - build assembly
final product photoshoot
